Our designs for Washington & Lee, Birmingham-Southern, Walsh, and Providence received Gold awards in national advertising competitions.
Author Archive for: TLG
About The Lawlor Group
Issues of Lawlor Focus are collaboratively authored by consultants at The Lawlor Group.
Entries by The Lawlor Group
The demographic, economic, and technological trends in the higher education marketplace are requiring senior administrators at private colleges and universities to ask themselves five primary questions.
Demographic, economic, and technological trends are requiring private colleges and universities to answer five questions.
As 2017 comes to a close, we’re pleased to showcase a few examples of our clients’ innovative thinking during the past year.
Most trustees of private colleges and universities believe the business model needs to change if an institution wants to hang on to its market share.
The players on each side of the higher education marketplace are trying to balance their risks and rewards.
Because a tuition reset has to be much more than just a promotional tactic, any college considering one must already be doing three things.
In a tuition reset, next year’s published price for tuition and fees at BSC will be less than half of what it is this year.
Amid growing evidence of a price ceiling and public skepticism of higher education’s worth, colleges and universities must work to prevent a value eclipse.
An eduprenuerial spirit propels The Lawlor Group in delivering insightful analysis of evolving market conditions and thought leadership for intelligent marketing solutions.
It’s not only prospective students and families who are taking a closer look at specific outcomes by college—so too are legislators, regulators, task forces, and journalists.
Liz Gross is the market insights manager at the loan servicing affiliate of Great Lakes Higher Education Corporation. Advocating for colleges to have a system in place to capture online conversations of interest and […]