/wp-content/uploads/2017/04/bul0260_whr.jpg 734 576 John Lawlor /wp-content/uploads/2018/12/LawLor-Advisory@2x.png John Lawlor2017-04-19 17:02:422018-12-13 19:59:39Survey Results: Paths to a Private College Presidency
Private colleges presidents are more likely to come from outside of higher education than public college presidents, as two surveys seem to indicate.
/wp-content/uploads/2016/09/Screen-Shot-2016-11-02-at-1.36.38-PM.png 1396 1144 The Lawlor Group /wp-content/uploads/2018/12/LawLor-Advisory@2x.png The Lawlor Group2017-03-08 20:30:452018-12-13 19:59:40Rewarding Work That Generates Results
We congratulate several of our clients whose advertising and digital marketing campaigns have won national awards in recent weeks.
/wp-content/uploads/2016/08/Aug16-Focus-pic.jpg 2100 1686 Carole Arwidson /wp-content/uploads/2018/12/LawLor-Advisory@2x.png Carole Arwidson2017-02-06 18:45:202017-02-06 18:45:20Higher Ed CMO Roles Must Evolve
If marketing is to take its strategic seat at the proverbial table, then the CMO’s role at colleges and universities will need to continue to evolve.
/wp-content/uploads/2015/02/IZI0005974.jpg 2100 1644 Carole Arwidson /wp-content/uploads/2018/12/LawLor-Advisory@2x.png Carole Arwidson2017-01-30 16:25:032017-01-30 16:26:12College Presidents Recognize the Need to be Highly Strategic Marketers
Presidents of private colleges recognize that today's higher ed marketing efforts must be strategic (and not just about tactical implementation) and proactive.
/wp-content/uploads/2017/01/IZI0005965.jpg 2100 1652 John Lawlor /wp-content/uploads/2018/12/LawLor-Advisory@2x.png John Lawlor2017-01-25 15:03:402017-02-23 17:06:33Edupreneurial Thinking and Doing Are Necessary in Today’s Higher Ed Marketplace
Senior leadership still hesitates to think and act differently—even though market conditions necessitate it.
/wp-content/uploads/2014/08/ImageZoo_BUL0246_WebResHigh.jpg 413 315 Brendan Mayer /wp-content/uploads/2018/12/LawLor-Advisory@2x.png Brendan Mayer2016-10-31 20:49:562016-11-29 20:52:18Taking E-mail Campaigns to the Next Level
We’ve been able to consistently outperform industry open and click rates with our e-mail campaigns. Here's how.
/wp-content/uploads/2016/08/Presidents-survey.jpg 938 938 John Lawlor /wp-content/uploads/2018/12/LawLor-Advisory@2x.png John Lawlor2016-08-03 18:52:092016-11-29 21:11:12Independent College President Research Study in the Field
The Lawlor Group is excited to announce that it is collaborating on a research initiative to better ascertain the institutional marketing challenges facing independent college presidents.
/wp-content/uploads/2016/07/july16_featured.jpg 225 225 John Lawlor /wp-content/uploads/2018/12/LawLor-Advisory@2x.png John Lawlor2016-07-11 15:35:442016-11-29 21:12:15An Opportunity to Illuminate the Liberal Arts
The list of dynamic thought leaders sharing their informed insights during “Liberal Arts Illuminated" goes on and on.
/wp-content/uploads/2016/03/TLR_Icon.jpg 500 800 The Lawlor Group /wp-content/uploads/2018/12/LawLor-Advisory@2x.png The Lawlor Group2016-03-28 17:44:492016-03-31 15:19:47Just Published: Spring 2016 Lawlor Review
Featuring articles about the retention of admissions staff, the data used for College Scorecard, and competency-based education in a liberal arts context.
/wp-content/uploads/2016/03/APEX-screenshot-e1457986446428.png 425 525 Brendan Mayer /wp-content/uploads/2018/12/LawLor-Advisory@2x.png Brendan Mayer2016-03-17 16:40:362018-12-13 19:59:495 Reasons Your College Should Consider a Microsite
When informed by a content strategy that complements a college's overarching digital brand, microsites can strengthen the institution's web presence by providing a unique and memorable user experience.
/wp-content/uploads/2015/02/CAA-logo.jpg 225 220 The Lawlor Group /wp-content/uploads/2018/12/LawLor-Advisory@2x.png The Lawlor Group2016-03-07 08:38:042018-12-13 19:59:49Award-Winning Creative Designs from The Lawlor Group
Collaborations between The Lawlor Group and our clients resulted in the several awards for creative design during 2015.
/wp-content/uploads/2016/02/Cleese-at-UST-copy.jpg 3802 3799 Amy Foster /wp-content/uploads/2018/12/LawLor-Advisory@2x.png Amy Foster2016-02-16 15:36:172016-02-16 15:44:48What Higher Education Can Learn from Monty Python
Actor and writer John Cleese, speaking at the University of St. Thomas, offered valuable insights for facilitating creativity (and being “edupreneurial," as we like to say).