/wp-content/uploads/2017/12/IZI0005967.jpg 2100 1663 John Lawlor /wp-content/uploads/2018/12/LawLor-Advisory@2x.png John Lawlor2019-06-20 14:56:532019-06-20 14:56:5310 Takeaways from Summer Seminar 2019
The theme of this year’s Summer Seminar, “The Power of DO: Market Insights That Foster More Doing,” focused on informing action and inspiring it.
/wp-content/uploads/2015/01/January-2015-Focus-illustration.jpg 400 317 John Lawlor /wp-content/uploads/2018/12/LawLor-Advisory@2x.png John Lawlor2019-06-18 18:21:192019-06-18 18:21:19The Necessity to Do: Market Conditions Impacting the Higher Education Industry
Market-smart insights delivered across three sessions at Summer Seminar covered the economic, demographic, and financial forces impacting private higher education.
/wp-content/uploads/2018/12/Trends2019Cover3.jpg 928 652 John Lawlor /wp-content/uploads/2018/12/LawLor-Advisory@2x.png John Lawlor2018-12-31 19:15:462018-12-31 19:15:46Trends for 2019
We examined the attitudes of prospective students and their families that are requiring independent colleges and universities to adjust how they express their value.
/wp-content/uploads/2018/03/paths.jpg 2100 1686 The Lawlor Group /wp-content/uploads/2018/12/LawLor-Advisory@2x.png The Lawlor Group2018-11-28 15:26:072018-12-13 19:59:33Determining the “Can” and the “Should” of Higher Ed Initiatives
Just because a plan is feasible doesn’t necessarily mean it’s advisable. Colleges and universities must answer not only “Can we do it?” but also “Should we do it?”
/wp-content/uploads/2018/03/Fotosearch_bul0266.jpg 464 376 The Lawlor Group /wp-content/uploads/2018/12/LawLor-Advisory@2x.png The Lawlor Group2018-03-22 20:26:342018-12-13 19:59:34A Transformative Time for Higher Education
Marketplace realities are pressuring colleges and universities to move beyond incremental adjustments and instead make operational transformations.
/wp-content/uploads/2016/08/Aug16-Focus-pic.jpg 2100 1686 Carole Arwidson /wp-content/uploads/2018/12/LawLor-Advisory@2x.png Carole Arwidson2018-03-01 16:04:332018-12-13 19:59:35Survey Says: Cost-Related Issues are the Most Pressing and Vexing for Presidents
In our back-to-back surveys, results indicate that market pressures are turning up the heat on presidents of independent colleges.
/wp-content/uploads/2017/09/IZI0005973.jpg 2100 1660 Carole Arwidson /wp-content/uploads/2018/12/LawLor-Advisory@2x.png Carole Arwidson2017-09-20 19:11:072017-09-20 19:11:07Being Proactive: A Habit for Highly Effective College Presidents
Establishing results-driven processes can allow college presidents to proactively set the stage for both success and continuous improvement.
/wp-content/uploads/2017/06/ImageZoo_BUL0114_WebResHigh.jpg 413 334 The Lawlor Group /wp-content/uploads/2018/12/LawLor-Advisory@2x.png The Lawlor Group2017-06-29 13:19:282018-12-13 19:59:39The Roles of Accountability and Assessment in a College’s Value Proposition
It’s not only prospective students and families who are taking a closer look at specific outcomes by college—so too are legislators, regulators, task forces, and journalists.
/wp-content/uploads/2014/08/IZI0005962.jpg 3600 2815 Carole Arwidson /wp-content/uploads/2018/12/LawLor-Advisory@2x.png Carole Arwidson2017-05-22 19:31:332017-05-22 19:31:33Tuition Discount Trends Indicate Need for Pricing Research
Strategic brand management in today’s higher ed landscape necessitates understanding the impact of price on the value proposition and the role tuition discounting plays in an institution’s quest for net tuition revenue.
/wp-content/uploads/2016/05/TLG_Focus_May2016_LowRes.jpg 280 226 The Lawlor Group /wp-content/uploads/2018/12/LawLor-Advisory@2x.png The Lawlor Group2017-04-26 19:43:232018-12-13 19:59:39Five Drivers of Price Sensitivity in Higher Education
Price sensitivity has become a major market force as prospective students and their families consider what they are able and willing to pay for a college education.
/wp-content/uploads/2015/02/IZI0005974.jpg 2100 1644 Carole Arwidson /wp-content/uploads/2018/12/LawLor-Advisory@2x.png Carole Arwidson2017-01-30 16:25:032017-01-30 16:26:12College Presidents Recognize the Need to be Highly Strategic Marketers
Presidents of private colleges recognize that today's higher ed marketing efforts must be strategic (and not just about tactical implementation) and proactive.
/wp-content/uploads/2016/08/Aug16-Focus-pic.jpg 2100 1686 The Lawlor Group /wp-content/uploads/2018/12/LawLor-Advisory@2x.png The Lawlor Group2016-08-24 15:59:362018-12-13 19:59:47Market Research That Enhances the Value Proposition
Colleges and universities must conduct institutional research that allows for data-driven decisions about quality, cost, and outcomes.