/wp-content/uploads/2015/09/AU-in-Times-Square.jpg 432 640 John Lawlor /wp-content/uploads/2018/12/LawLor-Advisory@2x.png John Lawlor2015-09-04 14:24:342015-11-24 15:48:54Congratulations to Augustana University!
The Lawlor Group is proud to have partnered with Augustana University in the development of its new logo and awareness campaign — which has already made an appearance in Times Square!
/wp-content/uploads/2015/04/April-2015-Focus-illustration.jpg 400 316 The Lawlor Group /wp-content/uploads/2018/12/LawLor-Advisory@2x.png The Lawlor Group2015-04-22 15:03:592018-12-13 19:59:51The Power of Microsegmenting in Higher Education Recruitment
Pinpointing interested prospects is just half the battle. Fortunately, microsegmentation campaigns based on email analytics can engage students enough to prompt them into action.
/wp-content/uploads/2015/02/CAA-logo.jpg 225 220 Amy Foster /wp-content/uploads/2018/12/LawLor-Advisory@2x.png Amy Foster2015-01-28 21:17:412018-12-13 19:59:52Recent Award-Winning Creative Work from TLG
Creative work by The Lawlor Group on behalf of our clients earned national recognition with two Gold awards and five Silver awards from the 2014 Collegiate Advertising Awards.
/wp-content/uploads/2015/01/Screen-Shot-2015-01-06-at-2.48.29-PM.png 305 535 John Lawlor /wp-content/uploads/2018/12/LawLor-Advisory@2x.png John Lawlor2014-05-19 20:44:302015-01-06 20:51:45How Well Do You Know Your Target Market?
Check out the six audience segments and see how closely the proportions in your institution’s target market correspond with the national norms.
/wp-content/uploads/2014/08/The-Lawlor-Review.png 207 245 Brendan Mayer /wp-content/uploads/2018/12/LawLor-Advisory@2x.png Brendan Mayer2012-04-25 18:33:222015-01-06 17:52:23The Role of Product in the Higher Education Marketing Mix
The original 4 P’s of the marketing mix have largely stood the test of time, but the digital revolution and other emerging marketplace forces are calling into question their continued viability.