/wp-content/uploads/2019/09/IZI0005963.jpg 2100 1664 John Lawlor /wp-content/uploads/2018/12/LawLor-Advisory@2x.png John Lawlor2019-09-20 18:41:552019-09-20 18:41:55Competition for College Students Intensifies
Several market forces are converging to pressure the student recruitment efforts of colleges and universities, resulting in increased competition for enrollment.
/wp-content/uploads/2016/12/Dec-2016-Focus-image.jpg 280 218 John Lawlor /wp-content/uploads/2018/12/LawLor-Advisory@2x.png John Lawlor2019-08-12 23:08:472019-08-12 23:08:47Prestigious Pricing and Marketplace Atrophy
If colleges, universities, and leadership choose to be blindsided by the prevalence of prestigious assessment, then enrollment and revenues will atrophy.
/wp-content/uploads/2016/05/TLG_Focus_May2016_LowRes.jpg 280 226 John Lawlor /wp-content/uploads/2018/12/LawLor-Advisory@2x.png John Lawlor2019-05-23 14:34:082019-05-23 14:34:08Higher Education’s Price Creates Real Consternation
Published tuition prices already keep many people away, but many more students and families are even balking at the discounted net price. The consternation is contagious.
/wp-content/uploads/2015/06/IZI0005976.jpg 2100 1662 John Lawlor /wp-content/uploads/2018/12/LawLor-Advisory@2x.png John Lawlor2019-01-15 18:31:342019-01-15 18:31:34Three Things the Marketplace Is Telling Private Higher Education
Our “Trends for 2019” examines three attitudes of prospective students that point independent colleges and universities toward how they should express their value.
/wp-content/uploads/2014/08/IZI0005962.jpg 3600 2815 Carole Arwidson /wp-content/uploads/2018/12/LawLor-Advisory@2x.png Carole Arwidson2017-05-22 19:31:332017-05-22 19:31:33Tuition Discount Trends Indicate Need for Pricing Research
Strategic brand management in today’s higher ed landscape necessitates understanding the impact of price on the value proposition and the role tuition discounting plays in an institution’s quest for net tuition revenue.
/wp-content/uploads/2016/05/TLG_Focus_May2016_LowRes.jpg 280 226 The Lawlor Group /wp-content/uploads/2018/12/LawLor-Advisory@2x.png The Lawlor Group2017-04-26 19:43:232018-12-13 19:59:39Five Drivers of Price Sensitivity in Higher Education
Price sensitivity has become a major market force as prospective students and their families consider what they are able and willing to pay for a college education.
/wp-content/uploads/2015/03/March-2015-Focus-illustration.jpg 400 317 The Lawlor Group /wp-content/uploads/2018/12/LawLor-Advisory@2x.png The Lawlor Group2017-03-17 14:49:272018-12-13 19:59:40Show Me the Green
It’s all about the green—not only on St. Patrick’s Day, but almost every day for colleges that are trying to generate the necessary revenue to meet their budget goals.
/wp-content/uploads/2015/06/IZI0005976.jpg 2100 1662 The Lawlor Group /wp-content/uploads/2018/12/LawLor-Advisory@2x.png The Lawlor Group2017-01-11 17:59:402018-12-13 19:59:40Private Higher Education Marketplace Trends for 2017
This year our annual trends report points to three main factors families consider as they calculate a college’s value: price, quality, and outcomes.
/wp-content/uploads/2015/01/January-2015-Focus-illustration.jpg 400 317 The Lawlor Group /wp-content/uploads/2018/12/LawLor-Advisory@2x.png The Lawlor Group2017-01-04 08:00:382018-12-13 19:59:41Trends for 2017
Prospective students and families calculate a college's value based on their price to attend, the quality of the educational experience, and resulting outcomes of the degree.
/wp-content/uploads/2016/11/IZI0005970.jpg 2100 1650 The Lawlor Group /wp-content/uploads/2018/12/LawLor-Advisory@2x.png The Lawlor Group2016-11-22 20:55:052018-12-13 19:59:44Early Results of FAFSA’s Calendar Shift
Who are the early filers of the FAFSA? Are they also the Early Decision/Action applicants? Are students and families viewing these early processes like a gold rush?
/wp-content/uploads/2016/07/july16_featured.jpg 225 225 The Lawlor Group /wp-content/uploads/2018/12/LawLor-Advisory@2x.png The Lawlor Group2016-07-21 17:04:122018-12-13 19:59:47Illuminating the Value of the Liberal Arts
This month’s Liberal Arts Illuminated conference facilitated pathways, possibilities, and partnerships to sustain liberal arts education.
/wp-content/uploads/2016/05/TLG_Focus_May2016_LowRes.jpg 280 226 The Lawlor Group /wp-content/uploads/2018/12/LawLor-Advisory@2x.png The Lawlor Group2016-05-19 17:50:202018-12-13 19:59:47Rethinking Revenues in a Price-Sensitive Higher Ed Marketplace
Colleges and universities of all types are being forced to reshape their tuition revenue strategies due to price sensitivity.